Here are the images of the final presentation boards for out YCN submission.
Presentation Board 1
Presentation Board 2
Presentation Board 3
Presentation Board 4
With this new board, we were both desperate to bring in the patterned vector of the promotional packaging pattern, so we decided just to have a new board that had the pattern on it. This would engage the audience and make them stop for a second just to see the pattern. It would engage them in a different way.
Presentation Board 5
Each board can stand alone and easily explain what is going on but as a whole the boards work really well together. They are clear and simple. The images as well chosen to best showcase our ideas and concepts. The order helps illustrate the stages in which you would interact with the campaign. I think they work really well and have done what we set out to do, which was let the concept essentially speak for itself.
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